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DNA

OURS
VALUES

Asphalt Wear is not just clothing. It's an attitude. We create pieces that outlast trends — from materials we would wear ourselves. No greenwashing. No empty promises.

What We Stand For

Six principles

Heavy Quality. No flimsy fast-fashion fabric. We use 350-400gsm cotton – tangible, durable, honest.

Timeless Style. No seasonal trends. Pieces that look as good in 5 years as they do today. Buy less, buy better.

Small Batches. We produce in limited quantities. No overproduction waste. Every piece has a place.

Conscious Production. We work with producers who guarantee fair working conditions and certified materials.

No Filters. What you see is what you get. Real photos, real colors, real people. No exaggerated retouching.

Community First. We are here because of you. No VC money, no investors. Just a brand loyal to its people.

380gsm
Average fabric weight
100%
Cotton (where possible)
0
Plastic packaging
Washing (if done correctly)
Care

So that it lasts as long as possible

Turn inside out before washing — protects color and print.

Maximum 30 °C gentle cycle.

No dryer — hang dry.

Do not iron directly on prints.

Wash separately from light colors.

Buy less. Buy better.

Every piece you buy is a decision.

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